Runner Born was founded by life-long friends Ron Roybal and Tony Gonzales with the vision of creating truly exceptional nutritional products specifically designed for the needs of runners.
We grew up together in northern New Mexico and were best friends and cross-country and track runners. Ron went on to compete a the NCAA level running for the University of Colorado and became an All-American runner. Tony has continued to run and now has kids running cross-country and track. We have experienced the benefits that running has brought to our lives and we want to do what we can to make every runner's experience even better and with more longevity.
After college, Ron began a career in the Natural Product Industry and learned the good and the bad about the supplement industry with an expertise in clean ingredient sourcing. With Tony's help, they were able to blend the two passions, Running and Nutritional Supplementation, together to create Runner Born.
We believe that runners, as well as all high-performance athletes, need high levels of nutrition to keep them running! We believe in highest-quality ingredients that are organically grown and that give the best possible resource of health to our bodies. We value transparency in ingredient sourcing, as well as environmental sustainability. We believe that the environment shouldn't be negatively impacted by the products we make.
Our mission is to help runners be their best through nutritional support. As we all know, injury is the biggest thing keeping us from our PRs and can cut our careers short. Runner Born aims to provide plant-based nutrition that will help you recover, have increased energy and keep you running!